Monday 21 December 2009

Iconic Photo

BREIF: Choose an iconic photo and reenact it in the photography studio.
I had a few ideas for different images to portray: i originally posed as albert einstein with his tongue sticking out...however that didn't turn out so well so i decided to do a more artistic photograph. My final choice was to pose as Renee Perle by the photographer Jacques Henri Lartigue.

Wednesday 9 December 2009

Library Project

BRIEF: You are each to produce an edition of 50 pieces of work. The format is to be slightly smaller than A6 portrait. You are to make up a 'blank' album - A6 single page spread, A5 landscape double page spread. The title of the book is The Rules. It should refer to the artists book collection at Chelsea.

I decided to go for quite a simple approach to the brief... an important rule is that you cannot photograph artist books. The image is made up of the words 'DO NOT PHOTOGRAPH' and represents the imagery of a standard camera.

The image below represents 4 of the postcards.

Wednesday 2 December 2009

OUR SHRINE

BREIF: You are to produce a shrine in selected pairs for the following themes. Each shrine is to be a projected portrait, to an "A" proportion, on the last day of term at the level 1 exhibition in the casket space.

so, me and Shradda were put together as a pair....my passion was reading/literature...her passion was watching documentaries.

Our first idea was to create life size cardboard cutouts of my favourite characters (in literature) then take them out and document me doing everyday things with these cutouts (in an obsessive way - like i thought they were real).

While discussing our idea with paul and nigel...and showing our research etc...they noticed a pic i brought in of a massive messy stack of books...and our idea evolved from there...

step 1 - collect books:






step 2 - build chair structure:




step 3 - carry it home on the tube:


step 4 - build the chair:





step 5 - carry chair to park and photograph:

The destroying of the comic sans.

BRIEF: You are to produce in the workshop, in 3D, the character A. Twice. The first version is to be made out of wood, the second may be made out of any material you like, just as long as it is white.

The typeface is comic sans. You may not distort or change the typeface in anyway other than making it depper, in the 3D sense. The size is up to you, however.

They are to be produced to the highest specifications and the highest quality finish. The painted wood versions are then to be taken out, as a family group, and photographed.

Following this, you are to take away your individual contribution and destroy it. You must submit a minimum of 3 images which should document the before, during and after elements.
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Below is me sanding my A, the final outcome and our family day out..









As for my other A...i came up with a few ideas...cake - eat it, plaster of paris - blow up, shaving foam - shave off, cheese - leave for a mouse.
I thought of white things...milk, tip ex, paper, salt, sugar, flowers (petals), icing, meringue.
I thought of ways to destroy things...smash, blow up (firework, dynamite), disintegrate, mould (break down). bla bla bla.

Anyways....i made mine out of cheese to leave for mr jingles the mouse (he lives in my kitchen - he's not a pet!) ... but he decided not to come out to play...so i went to plan B...and used the mozzarella to make a lovely meal of grilled ciabata with pesto, tomato and mozzarella on a bed of young leaf salad. So i destroyed it by melting it under the grill and then eating it! ....it was dam good too!!

However... the photos came out CRAP... so i decided to go down a new road ... a more playful road... including fancy dress!
So I dressed up as a lumberjack and chopped up my letter A with an ax.













Many thanks to Mr Jon Endres for being my photographer for the day.

Monday 23 November 2009

Tom Gauld - the noisy alphabet.


made me smile.

Manifesto

BRIEF: You will create two pieces of typography. One will be your interpretation of a manifesto issued between 1880 and 1930. The second requires you to produce your own manifesto. This should reflect the technological and cultural changes that beckon in the 21st century.
Both typographic manifestos should reflect the content. Each should be between 300 - 400 words in length and as such may require editing.

I have chosen the De Stijl manifesto to re-interpret.
Below is a screen grab of the original manifesto and some research i have done into images based on the movement.











Below is my final design....i began by cutting out shapes by hand and assembling them on paper...then moved onto indesign.


Below is my own manifesto...i decided to do it in a laidback style as it represents how i work when choosing ideas and jotting down notes.

Not sure if this is a bit shit...hmmmm. Tried a more simple approach.

+ value

The added value project started off on the 6th Nov with Melissa Thompson and Nigel. It was a really interesting day as we got to consider things in an alternative light (which is always great for any creative mind!) Anyways, so to start the day we had to empty all the belonging we had with us onto the floor and think about how important they were to us and what the intristic and intagible values of the objects were. We then worked in pairs (me and Isabel), exploring the college to find objects or areas we could add value too. We looked into a range of ideas, such as; adding value to a pebble by adding a price so it seems more desirable or by putting it on a pedestal so it has purpose or would seem like a piece of artwork. Or taking a piece of paper and turning it into origami or a paper aeroplane. We then considered taking something old and restoring it or taking something new and ruffing it up so it looked like an antique or a 'vintage' item. We spent the afternoon discussing our ideas with the group and were told to have evolved one idea by the next session. Me and Isabel decided to look into the 'vintage' idea - however instead of changing the item - we decided we wanted to change the location the item was in to see how the value changed. The photos below are evidence of some basic research taken with a crappy camera, the next step is to hire a more professional camera from the photography department so we can take lots of photos and go from there! As part of the project we need to create an a5 size image that best communicates our idea, so i will update y'all on that at a later date!









Tuesday 17 November 2009

Interaction Logo Project

Brief: You are to produce a symbol which communicates interaction, as seen in your presentation. You may use image, type or a combination of both. The design is to be black and white only. You are to produce two different sized versions on a single sheet of A4 white paper, landscape format; the largest of which should be 150mm on its longest side; the smallest should measure 35mm on its longest side. There should be two lines of copy in 9pt Helvetica, in the bottom right hand corner which explains the ethos of the design. And your name.

I began the project by designing 100 logos/images that represented interaction:





I then discussed with my tutors which was the best idea to evolve, and moved on with that:


Finally i kept working on the idea that was originally preferred and finished with the following logo. My design represents interaction as the arrows follow onto each stage to form a sequence thus interacting with each other and the viewer.